If interested, and qualify per the above, we would love to review your application for this Marketing Associate role!
Marketing Analytics Manager Key Responsibilities:
- Analyze and interpret campaign performance metrics across email and direct mail channels to drive marketing effectiveness
- Build dashboards and reports to communicate campaign insights, trends, and optimization opportunities to stakeholders
- Design and run A/B tests and experiments to inform decision-making and improve campaign results
- Use advanced querying and statistical tools to extract and manipulate large datasets
- Partner with marketing stakeholders to define KPIs and success metrics for campaigns
- Translate complex data into clear and actionable recommendations
- Identify trends, anomalies, and opportunities to support data-driven marketing strategies
Marketing Analytics Manager Qualifications:
- Bachelor’s degree in Marketing, Statistics, Mathematics, Data Science, Economics, or a related field
- 4+ years of experience in marketing analytics or a similar data-focused role
- Proven experience analyzing direct mail and email marketing campaigns
- Proficient in SQL and working within large-scale data environments (e.g., Snowflake)
- Strong experience with BI tools such as Looker, Tableau, or similar platforms
- Advanced Excel skills
- Proficiency in Python or R preferred
- Excellent communication and storytelling skills to translate data into actionable insights for non-technical audiences
- Comfortable working in a hybrid work environment (3 days onsite per week)
If interested, and qualify per the above, we would love to review your application for this Marketing Analytics Manager role!
Thank you,
Lizzy Bann
Principal Recruiter, Marketing
LaSalle Network
LaSalle Network is an Equal Opportunity Employer m/f/d/v.
LaSalle Network is the leading provider of direct hire and temporary staffing services. For over two decades, LaSalle has helped organizations hire faster and connect top talent with opportunities, from entry-level positions to the C-suite. With units specializing in Accounting and Finance, Administrative, Marketing, Technology, Supply chain, Healthcare Revenue Cycle, Call Center, Human Resources and Executive Search. LaSalle offers staffing and recruiting solutions to companies of all sizes and across all industries. LaSalle Network is the premier staffing and recruiting firm, earning over 100 culture, revenue and industry-based awards from major publications and having its company experts regularly contribute insights on retention strategies, hiring trends and hiring challenges, and more to national news outlets.
